SnapShyft Labor Marketplace

SnapShyft: Building a Two-Sided Marketplace for the Hospitality Industry

two sided marketplace startups tech podcast thor wood founder ceo startup founder interview get fully staffed true on-demand staffing technology bringing the gig-economy to hospitality, food service and food manufacturing

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The SnapShyft Labor Marketplace is a cloud-based staffing software and mobile app that connects businesses with fully vetted and experienced professionals on-demand – think staffing as a service. In my conversation with founder and CEO Thor Wood, we talk a lot about building and launching a two-sided marketplace, customer acquisition, raising funds, and the SnapShyft story before, during, and after COVID. They are in the hospitality space, so you can imagine it’s a difficult time for them. I really enjoyed all aspects of this conversation. Thor was also on the podcast, The Pitch, that I found to be super interesting. You can listen to that episode here:

Topics in this episode—

  • Building a platform around people who are already in the hospitality industry 

  • Launch strategy of a two-sided marketplace

  • The work and research they did before writing any code

  • Fragmentation of staffing within the temp staffing industry 

  • Possible future acquisitions from big existing companies, like Uber 

  • Defining product-market fit 

  • Establishing a trust-factor with the worker side of the marketplace

Learn more—


The SNAPSHYFT Labor Marketplace is a cloud-based staffing software and mobile app connecting food & beverage and hospitality operations with actual industry pros, on-demand. We help fill shifts fast— combining the best attributes of the gig-economy and HR Tech— as the only true on-demand staffing solution dedicated to the food & beverage and hospitality industry. Built from the ground up, our platform is changing the way these businesses get the right talent for their immediate needs, while eliminating bias and discrimination. In turn, we are generating hyper-positive socio economic impact for the operations, the professionals, and the community at-large. SNAPSHYFT is a Delaware C-Corp, headquartered in Indianapolis, with an executive outpost in San Francisco. The company is currently working on pilots in cities throughout the midwest and mountain west, and anticipates additional opportunities in the south. SNAPSHYFT is currently available in the App Store and Google Play.